{"id":7147,"date":"2025-07-23T11:50:31","date_gmt":"2025-07-23T10:50:31","guid":{"rendered":"https:\/\/shindig-magazine.com\/?p=7147"},"modified":"2025-07-23T11:50:31","modified_gmt":"2025-07-23T10:50:31","slug":"shindig-issue-72-black-sabbath","status":"publish","type":"post","link":"https:\/\/shindig-magazine.com\/?p=7147","title":{"rendered":"Shindig! Issue #72 \u2013 Black Sabbath"},"content":{"rendered":"<p><strong>RIP Ozzy Osbourne! We loved ya. Here&#8217;s an extract from our Sabbath cover in issue #72, which you can all order in glorious print <a href=\"https:\/\/www.silverbackpublishing.rocks\/product\/shindig-issue-72\/\">here<\/a>.<\/strong><\/p>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7148\" src=\"https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/Sab-1.png\" alt=\"\" width=\"1181\" height=\"818\" srcset=\"https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/Sab-1.png 1181w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/Sab-1-300x208.png 300w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/Sab-1-1024x709.png 1024w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/Sab-1-768x532.png 768w\" sizes=\"auto, (max-width: 1181px) 100vw, 1181px\" \/><\/p>\n<p style=\"font-weight: 400;\">Despite minimal airplay and little critical acclaim, <em>Black Sabbath <\/em>entered the UK LP charts on 7th March 1970, and eventually reached #8, going gold, with a 10-month chart run. Geezer Butler was later to recall that the band heard of the record\u2019s arrival in the charts when listening to <em>Top Gear <\/em>whilst on the way to a gig. John Peel\u2019s role in their ascent was acknowledged by Osbourne after the deejay died in 2004. \u201cHe was a pioneer in his own right. If it wasn\u2019t for John Peel, Black Sabbath would never have been played on the radio. He was a good guy.\u201d But even Osbourne was taken aback by the success. \u201cJim Simpson comes up to me and says, \u2018I\u2019ve got some news to tell you.\u2019 And I go, \u2018What\u2019s that?\u2019 And he goes, \u2018Your album enters the British charts at #17 next week.\u2019 And I go, \u2018Fuck off, you\u2019re winding me up. No way.\u2019 \u2018No, it\u2019s true.\u2019 And that was it. And the first Black Sabbath album stayed on the charts for quite some time. I was like, \u2018Why?\u2019 It was such a great surprise.\u201d<\/p>\n<p>\u00a0<iframe loading=\"lazy\" src=\"https:\/\/widget.qobuz.com\/album\/5414939680571?zone=GB-en\" width=\"378\" height=\"390\">Your browser does not support iframes.<\/p>\n<p>&nbsp;<\/p>\n<p><\/iframe><\/p>\n<p style=\"font-weight: 400;\">Perhaps, and any act enjoying this might be surprised. But, by early \u201970 a similar format from Blue Cheer and Iron Butterfly had already cleaned up in the US, so the chances of a heavy-blues album of this type following suit in the UK must have been reasonable. Today, Bill Ward considers, \u201cThe success of the debut LP was overwhelming, but I think what set us apart was our lyrical uniqueness. Other bands were still basically doing boy meets girl stuff. I still think it\u2019s absolutely incredible. It\u2019s na\u00efve and there\u2019s an absolute sense of unity \u2013 it\u2019s not contrived in any way, shape or form. We weren\u2019t old enough to be clever. I love it all, including the mistakes!\u201d More prosaically, Geezer Butler remembers, \u201cWe didn\u2019t think it\u2019d ever do anything.\u201d<\/p>\n<p style=\"font-weight: 400;\">The day after wowing everyone at Newcastle-under-Lyme they were on German TV\u2019s <em>Beat Club<\/em>, racing in their Commer van (maximum speed 65 mph) from Staffordshire to Bremen via The Hook Of Holland to appear alongside Rare Bird, Blodwyn Pig, Renaissance and Canned Heat. Sabbath was filmed doing two numbers \u2013 \u2018Blue Suede Shoes\u2019 and \u2018Black Sabbath\u2019. Did they really do the Perkins\/Presley hit? Bill Ward: \u201cYeah! Doing \u2018Blue Suede Shoes\u2019 was an icebreaker. All bands have them. It\u2019s the way you relax!\u201d<\/p>\n<p><iframe loading=\"lazy\" title=\"Black Sabbath - Black Sabbath (1970)\" width=\"640\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/WcrY6SZNdRE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"font-weight: 400;\">By now their album was out, on Warner Bros Record, in the US and Canada where it hit #23 in the <em>Billboard <\/em>charts, remaining there for 65 weeks and going gold. The US press blurb repeated the line that sold the band in the UK: \u201cThey\u2019re from Birmingham, England. It\u2019s a rough town. Their first album shows it \u2013 tough, stark, uncompromising rock.\u201d As in the UK it sold heavily but was panned by critics, Lester Bangs (in <em>Rolling Stone<\/em>) referring to \u201cdiscordant jams with bass and guitar reeling like velocitised speed freaks all over each other\u2019s musical perimeters, yet never quite finding synch.\u201d The combination of scorn in the music press, (comparative) lack of airplay and huge sales rather reminds one of Grand Funk Railroad. But with everything going platinum (like GFR) who was bothered about the critics and airplay? If Sabbath spoke to the teenagers of Silloth, Maryport and Dumfries they also did \u2013 big time \u2013 to the millions of would be adolescent guitar heroes across the US Midwest.<\/p>\n<p style=\"font-weight: 400;\">\u00a0To capitalise on their chart success, the band returned to the studio in June \u201970, to record their second album. Dallying with political protest this was due to be named <em>War Pigs <\/em>after a track that was critical of The Vietnam War. Careful to preserve US sales, Warners nixed the idea and insisted it was changed to <em>Paranoid <\/em>after the tie-in single, written in the studio at the last minute. Ward explains. \u201cWe didn\u2019t have enough songs for the album, and Tony just played the guitar lick and that was it. It took 20, 25 minutes from top to bottom.\u201d The single was released in September and reached #4 in the UK and #1 in Germany. At two minutes 43 seconds it was short, fast and concise and unlike anything else Sabbath did, with semi-shouted\/spoken lyrics and four chords. Like skiffle before it, this was something a 13-year-old given a guitar for their birthday or Christmas could imagine themselves mastering. The album followed in the UK in October \u201970, where, pushed by the success of the \u2018Paranoid\u2019 single, it made #1.<\/p>\n<p><iframe loading=\"lazy\" title=\"BLACK SABBATH - &quot;Paranoid&quot; (Official Video)\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/0qanF-91aJo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"font-weight: 400;\">From hereonin music industry momentum took over. The \u201968 drug convictions of Iommi and Ward having expired and visas being readily available, Black Sabbath toured the United States for the first time from October \u201970 with the US release of <em>Paranoid <\/em>being held off until January \u201971, as the first Black Sabbath album was still in the charts when the follow-up appeared in the UK. It duly reached #12 in the US in March \u201971, spending 70 weeks in the charts, and went quadruple platinum despite virtually no airplay. If Vertigo were hoping for a string of hit singles they were disappointed, as Bill Ward said, \u201cWe didn\u2019t really take to having a hit single,\u201d adding, \u201cI first thought we were beginning to make money when we did a gig in Nottingham and got paid \u00a3100. \u00a325 each (\u00a3600 today) was a lot then. And we were doing several gigs per week. When the albums hit, we all got houses and cars and stuff like that: but we had to ask our management to advance the amounts we needed to us. The really serious money came later.\u201d<\/p>\n<p style=\"font-weight: 400;\">Order issue #72 <a href=\"https:\/\/www.silverbackpublishing.rocks\/product\/shindig-issue-72\/\">here<\/a><\/p>\n<p style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-7149 size-medium\" src=\"https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-211x300.jpg\" alt=\"\" width=\"211\" height=\"300\" srcset=\"https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-211x300.jpg 211w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-720x1024.jpg 720w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-768x1093.jpg 768w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-1079x1536.jpg 1079w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1-1439x2048.jpg 1439w, https:\/\/shindig-magazine.com\/wp-content\/uploads\/2025\/07\/p001_Shindig_72-scaled-1.jpg 1799w\" sizes=\"auto, (max-width: 211px) 100vw, 211px\" \/><\/p>\n<p style=\"font-weight: 400;\">\n<span class=\"synved-social-container synved-social-container-share\"><a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-facebook nolightbox\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Facebook\" href=\"http:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fshindig-magazine.com%2Findex.php%3Frest_route%3D%252Fwp%252Fv2%252Fposts%252F7147&#038;t=Shindig%21%20Issue%20%2372%20%E2%80%93%20Black%20Sabbath&#038;s=100&#038;p&#091;url&#093;=https%3A%2F%2Fshindig-magazine.com%2Findex.php%3Frest_route%3D%252Fwp%252Fv2%252Fposts%252F7147&#038;p&#091;images&#093;&#091;0&#093;=https%3A%2F%2Fshindig-magazine.com%2Fwp-content%2Fuploads%2F2025%2F07%2FSab-2.png&#038;p&#091;title&#093;=Shindig%21%20Issue%20%2372%20%E2%80%93%20Black%20Sabbath\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"Facebook\" title=\"Share on Facebook\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/shindig-magazine.com\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-twitter nolightbox\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Twitter\" href=\"http:\/\/twitter.com\/share?url=https%3A%2F%2Fshindig-magazine.com%2Findex.php%3Frest_route%3D%252Fwp%252Fv2%252Fposts%252F7147&#038;text=New%20post%20on%20our%20site\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"twitter\" title=\"Share on Twitter\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/shindig-magazine.com\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-24 synved-social-resolution-single synved-social-provider-mail nolightbox\" data-provider=\"mail\" rel=\"nofollow\" title=\"Share by email\" href=\"mailto:?subject=Shindig%21%20Issue%20%2372%20%E2%80%93%20Black%20Sabbath&#038;body=New%20post%20on%20our%20site:%20https%3A%2F%2Fshindig-magazine.com%2Findex.php%3Frest_route%3D%252Fwp%252Fv2%252Fposts%252F7147\" style=\"font-size: 0px;width:24px;height:24px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"mail\" title=\"Share by email\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"24\" height=\"24\" style=\"display: inline;width:24px;height:24px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/shindig-magazine.com\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/48x48\/mail.png\" \/><\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>RIP Ozzy Osbourne! We loved ya. Here&#8217;s an extract from our Sabbath cover in issue #72, which you can all order in glorious print here. Despite minimal airplay and little critical acclaim, Black Sabbath entered the UK LP charts on 7th March 1970, and eventually reached #8, going gold, with a 10-month chart run. Geezer [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7151,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[1009,7],"tags":[],"class_list":["post-7147","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-magazine","category-music-videos","post_format-post-format-video"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/posts\/7147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7147"}],"version-history":[{"count":-4,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/posts\/7147\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=\/wp\/v2\/media\/7151"}],"wp:attachment":[{"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shindig-magazine.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}